Whether you’re working on the masterplan of a new region, a strategy for an entire industry or a specific shopping centre, an intimate knowledge of your market is vital to create a sustainable competitive advantage.

Cistri’s evidence-based research helps you understand all the factors that feed into your project, whatever its scale. We help clients establish rationale for project investment, support statutory approvals, forecast demand, ascertain financial and economic feasibility and enhance value for money and socio-economic impacts.

Cistri’s team of research specialists are able to combine detailed consumer research with macro trends – including demographic shifts, economic transformation and disruption – to ensure research provides holistic and comprehensive solutions.

We can show you who our customers are, what they’re thinking and where they are spending their time and money. These insights are based on in-depth analyses of demographic and psychographic data, lifestyle and leisure trends, and purchasing patterns and preferences.

Most importantly, we then apply our in-depth understanding to advise you on what all the research means and what to do next.

We are leaders in the field of shopping centre and retail research, residential positioning, product development research, and commercial office tenant needs assessments. Our retail expertise covers national and international markets and global consumer trends.

Key Techniques

Demographic forecasting | Psychographic analysis | Focus groups | Intercept surveys | Online surveys | Big data analytics | Spatial analytics

研究

无论您是在总体规划一个新区域, 一个整体行业或一个特定的购物中心的策略, 对市场的密切了解对于创造一个可持续的,有竞争力的优势至关重要。

Cistri 有案例可循的研究帮助您了解项目所有的因素, 无论项目规模大小。我们帮助客户建立项目投资的逻辑依据, 支持法定批准, 预测需求, 确定财政和经济可行性, 提高货币价值和社会经济影响。

Cistri 的研究专家团队能够将详细的消费者研究与宏观趋势 (包括人口变化、经济转型和中断) 结合起来, 以确保研究提供全面和综合的解决方案。

我们可以告诉您, 您的客户是谁, 他们在想什么, 他们在哪里花费时间和金钱。这些见解是基于对人口和心理数据,生活方式和休闲趋势、购买模式和消费者喜好的深入分析。

最重要的是, 我们会运用我们的深入理解来建议您,所有的研究意味着什么, 下一步该做些什么。

我们是购物中心和零售研究,住宅定位,产品开发研究和商业办公室租户需求评估领域的领军人物。我们的零售专长涵盖澳洲境内和国际市场以及全球消费趋势。

关键技术

人口预测|针对目标市场的心理学分析|焦点小组|街头拦截调查|在线调查|大数据分析|空间分析